Suits: The Clothes Make the Man

The Art Guys with Todd Oldham

November 2, 1998
Times Square and citywide
Photo © 1998 Nadia Todres

Suits: The Clothes Make the Man debuted in New York City with an eight-hour continuous runway performance in Times Square. The Art Guys leased advertising space on gray suits custom-designed by Todd Oldham, which were then embroidered with commercial logos. In this way, the artists wove together a timely discourse regarding the crossover markets of art, fashion, and advertising.

Presented in partnership with Target Stores and 7th on Sixth.