About the Project
In conjunction with Carlos Amorales’s video The Forest—featured during 2004’s The 59th Minute—Creative Time presented the U.S. premiere of Amorales’s independent record label, Nuevos Ricos. A cult label project based in Mexico City and Amsterdam, Nuevos Ricos offers an eclectic and electrifying combination of music, visual art, performance, and spectacle.
Nuevo Ricos features bands that use rock and electronic music as a departure point for their outlandish and interactive performances. Music and videos are available for download at nuevosricos.com.